BolderBoulder

BolderBoulder is a 55,000 person race that takes place every Memorial Day in Boulder, CO. This part race, part music festival, and part epic celebration often gathers over 100,000 attendees including Olympic runners, joggers, walkers, spectators, and everything in between. BolderBoulder is like no other race in the world. My role was to show just that. I served as their lead designer for social media, email campaigns, signage, merchandise, messaging, web design, and app design.